Visual Communications

Visual Communications at McGowan MarketingGreat visual communication is effortless in getting a message across, when it’s done effectively. It can encompass everything from choosing a specific colour which becomes part of a broader brand identity, to the style of any visual element or physical branding. Think email newsletters, branded stationery, printed display banners or even a website

A strong brand image can be created by applying fonts, colours and a visual language in a consistent way, which in turn instils trust in the brand.

We help our clients to review their existing visual communications and establish a clear way forward – sometimes this involves a brand refresh to bring things up to date and unify the style.

Our goal is to give clients the tools to enable them to build on their visual brand.

We work in an increasingly complex communications landscape, but we are committed to developing our skill-set to ensure we can produce visual communications tools in any format required by our clients, including:

  • Logos
  • Printed material
  • Signage, internal and external
  • Vehicle livery
  • Website
  • Social media graphics
  • Video
  • Media adverts
  • Digital communications
  • Packaging
  • Labels
  • Visual merchandise and display
  • Clothing, including staff uniforms
  • Promotional goods
Examples of Our Work

Take a look at our most recent visual communications case studies: